GATFLUENCE Launches On May 17th In Dubai
A Creative Concept Gathering Influencers and Charity in Support of the First Make-A-Wish Event in the UAE
Wednesday 17 May will see the launch of GATFLUENCE, a creative event series concept gathering influencers and charity for a first of its kind in the region. “Love & Light”, the first in the event series, will see Novikov Dubai transformed for the night with celebrity guests and live entertainment for this magical and one of a kind experience.
As a passion project of Annalies Collins, Rania El Sadek & Mel DeBarge, the trio of professionals from the events, design, music, and public relations industries will play host to the conceptualised events. Supporting Make-A-Wish Foundation ® UAE, an affiliate of Make-A-Wish International, a charity dedicated to granting wishes of children between the ages of 3-18 diagnosed with a life threatening medical condition as a means to enrich the human experience with joy, hope and strength, will act as the main driver of the concept. With GATFLUENCE being the charity’s first affiliation in the UAE, each event will highlight the core virtues of the concept’s vision as well as the mission of Make-A-Wish.
With Love & Light, taking place on Wednesday 17 May, guests will be asked to dress in white or silver in support of the creative charity event, and will enjoy a family style dinner party. Embracing the social aspect of the concept, whimsically decorated single long family style dining tables, purposely designed to encourage an interactive experience amongst guests will set the tone of the environment. The decor has been custom designed by the region’s most innovative interior designers, Ceebo Shah and Khalid Sharan of the Creative Clinic, bringing the aesthetic and creative aspect of the concept alive.
Alongside a special celebrity guest to host the evening, the event will feature live performances as well as an exclusive DJ set by M.O.S. of NYC and LA, providing high energy entertainment throughout the evening both during dinner and in the lounge afterwards. The go to DJ amongst America’s ‘who’s who’ from Kanye West to Lebron James and even Barack and Michelle Obama to some of the biggest names in business like Nike and IMG Models, M.O.S. is a fixture in New York nightlife, and has emerged as one of the most sought after DJs. Named one of Vanity Fair’s top 10 best dressed DJ’s he’s driven by a passion for music, style and is a favorite amongst celebrities and industry heavyweights.
GATFLUENCE was founded upon a passion for experience driven events that encourage philanthropic endeavors in a high energy, social atmosphere with like-minded people. The founders of GATFLUENCE feel strongly about bringing awareness to the charity and its mission to enhance the life of children battling illnesses every day. Make-A-Wish serves a unique, and vital, role in helping to strengthen and empower children, and in doing so, they have changed the lives of thousands of kids.
Each conceptualised event in the series will have celebrity guests and will feature a dinner party, live performances, and an eclectic list of guests, truly reflecting the essence and vision of GATFLUENCE and will take place in different locations globally with New York and London in the plan.