Interview With Julianna Zobrist | Pull It Off | A Guide To Self-Discovery

Juliana Zobrist is undoubtedly much more than meets the eye; an artist, speaker, author, and a fashion icon of great beauty, she is a modern Renaissance woman. Her book “Pull It Off” is an eloquent delivery of her perception on life, fear, courage, and one’s ability to conquer adversity and challenges by embracing a spiritual approach to life and remaining loyal to our core beliefs. Her passion for generating metaphors for even the simplest concepts help us relate to her book in an organic way. Every page becomes a guide to self-discovery, a ‘fitness’ routine of the mind, and an empowering and liberating tool for anyone who is willing to become a better version of themselves.

Our journey to experience the life we consider is best for us starts by being consciously aware of how we feel about ourselves. Hence, we are always receiving the essence of what we are giving. 


  • Please introduce yourself briefly. Who, in your own words, is Julianna Zobrist?

I am a lover of beauty, very analytical and curious, and love finding meaning in the little things in life. My husband says that I can create a masterpiece from a drop of water.

Pull It Off | The Book | The Writer 

  • Your book “Pull It Off” is an invigorating spiritual guide inspiring the desire towards self-evaluation and self-improvement. What drove you to write something of this caliber?

I am a lover of people, and I realized that in my three-minute songs I was not able to deliver a cohesive enough message that my heart was willing to share. Whether we are twelve or eighty years old, as women we all want to be confident and don’t really know how [to be]. Dealing with fear and insecurities affects us all, and I wanted to tap into these topics and create relatable content. The people I love so much, the ones I call ‘the color kids,’ were the driving force. I knew we are all coming from different perspectives, so it made sense to include elements from my world but also art, psychology, and science to create a valuable message.

  • Three recurring elements in your book are fear, courage, and confidence. You define courage as ‘grace under pressure.’ Could you elaborate on your perception regarding the relationship between these entities?

I was doing my research for the book and studying the part of the brain responsible for creating courage which is the prefrontal cortex. That part of the brain functions more like a muscle than it does as an organ. The more you exercise it, the stronger it becomes. I think the idea of being fearless is unrealistic. By identifying the fear that is holding us back, then stepping into bravery, we will find confidence. In order to address something, we must identify it first. When we make decisions based on fear we are giving authority to fear over our lives.

  • One of your quotes is “Don’t should on me,” referring to the pressure the society is putting on us. How do we teach the new generation to stay away from the unrealistic standards imposed by society, those ‘shoulds’ as you call them?

Through education. I am teaching my children about beauty on a global scale. What is beauty to other cultures? What is success to other cultures? Historically beauty looked very different. The values can differ even from one city to another in the same country. What’s cool in Dallas is entirely different from what’s cool in Seattle. It’s not a bad thing, it’s just different. The ‘should’ elements defined by the respective culture should not dictate our perspective or influence our behavior. There is no need to feel threatened by differences or sacrifice who we truly are for the sake of blending in. When we make decisions based on being accepted by others, we hand the authority of our lives over to them.

Julianna Zobrist | Pull It Off | Book Cover
  • I see a significant shift in society in changing the ‘status quo’ and desire to create a New World, independent of the initially unrealistic standards or old set of harsh rules. We see it in fashion, sports, and on the corporate level. We seem to be gearing towards more acceptance and tolerance.

Indeed. It’s on us to generate that change. Our confidence determines acceptance. We begin to own our lives when we stop apologizing for them. Where is this need of approval coming from? How can we move away from this need? How do we manage our careers without sacrificing who we are? I do believe that the issue of identity comes down to self-worth and intrinsic value. When the inherent value is coming from your soul, from your core, you are able to take charge and be who you are, and fully trust your abilities and your worthiness independent of your heritage, age group, etc.

  • A topic you addressed is undealt emotions and subsequently the passive-aggressive behavior, a combo that seems to have a strong impact on relationships…

Often, we are scared to address the issue. I am still learning this, trying to trigger my brain to become aware of when this happens. It’s good to ask yourself: why am I feeling this way? What causes this? The best you can do in a relationship is to be vulnerable, honest, and say what we need and mean what we say. When we are being honest and express what we truly feel, we are already winning half the battle.

  • According to your book, there is an 85% divorce rate among couples in sports. What is the secret to your lasting relationship with your husband, baseball player Ben Zobrist?

Staying kind and valuing understanding each other over being right. Compassion. Kindness is a way of communicating, the tone in your voice, your body language. There is so much value in understanding the other person versus judging them.

Photography by Faith Nichols


  • What is your attitude towards life? How do you embrace it?

Finding meaning even in the smallest things. I love watching my children grow, and I want to absorb every moment as it comes and move along with it.

Good soul

  • Is there any particular charity organization you are involved with?

Yes, my husband started Patriots Baseball, an organization helping players in the minor leagues to keep their families together, as the schedule itself is grueling…

Close Up

  • The spirit of The Hedonist Magazine is “The Essence of a Joyful Living.” How does Joy during the creative process affect your own experience and in consequence the final manifestation of your actions?

Joy is my middle name!  And it is something that I believe has permeated my motivations the majority of my life. I feel quite confident to work hard and face tribulations that may occur if what I am doing is bringing me joy.  Joy is truly a strength.

  • When you hear: “You can be, do and have anything you want,” words by Abraham Hicks. What’s your take on such a statement?

Realistically, I think we can achieve as much as we can with the cards that we’ve been dealt. Working around our own given circumstances and make the best out of it.
Header Photography by Matt Adams